tomhowe.info project details
a booklet with a map open on a table

400 Venture Way Welcome Guide & Other Materials

In 2019, UMass Amherst Information Technology moved to a new office space off-campus. As part of the Communications team, I designed and produced lots of print graphics to ease the transition into the new space, including this welcome guide booklet and a visual building directory.

View full booklet

3d isometric map of the building - a visual directory

This was an exciting project to work on, because it involved designing and making a lot of things across mediums - print signage, print handouts, web content, custom email communications. The Welcome Guide booklet is what I would consider the culmination of the project - it was waiting on everyone's desks on move-in day.

Empty desk with a branded umass amherst gift bag and a printed copy of the booklet
group photo in front of building entrance with welcome banner

This was a challenging project not only because of the amount of media that needed to be created, but also because I produced all of the physical media in-house myself while we were in the process of packing up all of our equipment and moving out ourselves.

a giant banner in production in a tiny amount of floor space in an office